Social Media & Your Brand
Presenter​
Luis Topete MESA Schools Program director at San Diego State University
Summary​
How does one create a leadership brand?​
- The way you behave
- The way you react
- The way you interact
This defines your reputation and by extension your brand.
Must take control: take time and action to learn and improve. Then adapt! You have to take the things you learn and take action.
Social media allows us to​
- Connect
- Interact
- Influence
Everyone is on social media creating their own brand:​
- People
- Employers
- Companies